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Services marketing : People, technology, strategy
Material type:
TextPublication details: New Delhi Pearson Education 2007Edition: 5thDescription: xvi, 594pISBN: - 8177584502
- 9788177584509
- 658.8 LOV
| Item type | Home library | Collection | Call number | Materials specified | Status | Date due | Barcode | Item holds | |
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Management Library R-20-Reference Section | Reference | 658.8 LOV (Browse shelf(Opens below)) | Reference Books (Not For Loan) | G1104 |
Total holds: 0
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| 658.8 KOT Marketing management | 658.8 KUL E business | 658.8 KUM Marketing and Branding: The Indian Scenario | 658.8 LOV Services marketing | 658.8 LOV Service marketing | 658.8 MOH E- marketing | 658.8 NAR Service marketing : text and cases |