Services marketing (Record no. 20114)

MARC details
000 -LEADER
fixed length control field 00641nam a22002297a 4500
005 - DATE & TIME
control field 20140717101058.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 140717b xxu||||| |||| 00| 0 eng d
020 ## - ISBN
International Standard Book Number 8177584502
020 ## - ISBN
International Standard Book Number 9788177584509
040 ## - CATALOGING SOURCE
Original cataloging agency UPES LIBRARY
Language of cataloging English
082 ## - DDC NUMBER
Classification number 658.8
Book Number LOV
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Lovelock, Christopher
245 ## - TITLE STATEMENT
Title Services marketing
Sub Title : People, technology, strategy
250 ## - EDITION STATEMENT
Edition statement 5th
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc New Delhi
Name of publisher, distributor, etc Pearson Education
Date of publication, distribution, etc 2007
300 ## - PHYSICAL DESCRIPTION
Pages xvi, 594p.
650 ## - SUBJECT
Subject Management
650 ## - SUBJECT
Subject Marketing management
700 ## - ADDED ENTRY PERSONAL NAME
Added Entry Personal Name Writz, Jochen
700 ## - ADDED ENTRY PERSONAL NAME
Added Entry Personal Name Chatterjee, Jayanta
942 ## - Item Type
Koha item type
100 ## - MAIN ENTRY--PERSONAL NAME
-- 8102
650 ## - SUBJECT
-- 8103
650 ## - SUBJECT
-- 8104
700 ## - ADDED ENTRY PERSONAL NAME
-- 8105
700 ## - ADDED ENTRY PERSONAL NAME
-- 8106
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Koha collection Location (home branch) Sublocation or collection (holding branch) Shelving location Date acquired Koha issues (times borrowed) Koha full call number Barcode (Accession No.) Koha date last seen Koha date last borrowed Price effective from Koha item type
    Dewey Decimal Classification   Reference Books (Not For Loan) Reference Management Library Management Library R-20-Reference Section 08/11/2014 2 658.8 LOV G1104 07/27/2017 07/18/2017 08/11/2014 Books Lending