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Foundations of advertising : theory and practices

By:

Chunawalla, SA

Contributor(s):

Sethia, K C

Material type: Text

Text

TextPublication details: Mumbai : Himalaya Publishing, 2018Edition: 9th edDescription: 592pISBN:

9789352994076

Subject(s):

Management

DDC classification:

659.1 CHA

Average rating: 0.0 (0 votes)

Holdings ( 1 )

Holdings
Item type	Home library	Collection	Call number	Materials specified	Status	Date due	Barcode	Item holds
Books Lending	Management Library L19-Lending Section	Management	659.1 CHA (Browse shelf(Opens below))		Available		G197

Total holds: 0

Browsing Management Library shelves, Shelving location: L19-Lending Section, Collection: Management Close shelf browser (Hides shelf browser)

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Previous	621.3828 KAD Science of sound recording	658.8340 FRA The intelligent lifestyle magazine : smart editorial design, idea and journalism	659.1 ALT Advertising creative : strategy, copy and design	659.1 CHA Foundations of advertising : theory and practices	659.1 HEG Hegarty on advertising : turning intelligence into magic	659.101 ROD Advertising theory	6600.98 Creative advertising : ideas and techniques from the worlds best campaigns	Next

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