Consumer behaviour and advertising management
Material type:
TextPublication details: New Delhi : New Age International, 2006Description: xv, 374pISBN: - 9798122419473
- 658.8342 KHA
| Item type | Home library | Call number | Materials specified | Status | Date due | Barcode | Item holds | |
|---|---|---|---|---|---|---|---|---|
Books Lending
|
Management Library L17-Lending Section | 658.8342 KHA (Browse shelf(Opens below)) | Available | DD37586 |
Total holds: 0
Browsing Management Library shelves, Shelving location: L17-Lending Section Close shelf browser (Hides shelf browser)
|
|
|
No cover image available No cover image available |
|
|
|
||
| 658.834 KAP Strategic brand management : Creating and sustaining brand equity long term | 658.834 TUL Marketing research | 658.8342 ALI Models in consumer buting behaviour | 658.8342 KHA Consumer behaviour and advertising management | 658.8342 SUM Marketing research and consumer behaviour | 658.8342 SUM Marketing research and consumer behaviour | 658.8342 SUM Marketing research and consumer behaviour |