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Brand together : How co creation generates innovation and re energizes brands

By:

Ind, Nicholas

Contributor(s):

Material type: Text

Text

TextPublication details: New Delhi Kogan Page 2012Description: x, 172pISBN:

9780749463250

Subject(s):

Brand management

DDC classification:

658.827 IND

Average rating: 0.0 (0 votes)

Holdings ( 1 )

Holdings
Item type	Home library	Collection	Call number	Materials specified	Status	Date due	Barcode	Item holds
Books Lending	Management Library R-19-Reference Section	Reference	658.827 IND (Browse shelf(Opens below))		Reference Books (Not For Loan)		DD29588

Total holds: 0

Browsing Management Library shelves, Shelving location: R-19-Reference Section, Collection: Reference Close shelf browser (Hides shelf browser)

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Previous	658.8 SAH Supply chain : modelling and solutions	658.812 MUL Customer relationship management	658.827 BAR Brand protection in the online world : a comprehensive guide	658.827 IND Brand together : How co creation generates innovation and re energizes brands	658.827 KEL Strategic brand management : Building, measuring and managing brand equity	658.827 MOO Brand management : the Indian context	658.83 AAK Marketing research	Next

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