Marketing metaphoria : What deep metaphors reveal about the minds of consumers

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Material type: Text

TextLanguage: English Publication details: Boston Harvard Business Press 2008Description: xxi, 230ISBN:

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Holdings
Item type	Home library	Call number	Materials specified	Status	Date due	Barcode	Item holds
Books Lending	Management Library L16-Lending section	658.834 2 ZAL (Browse shelf(Opens below))		Available		DD24526

Total holds: 0