Marketing theory (Record no. 829216)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00587 a2200193 4500 |
| 005 - DATE & TIME | |
| control field | 20250508153626.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 250508b |||||||| |||| 00| 0 eng d |
| 020 ## - ISBN | |
| International Standard Book Number | 9789354641206 |
| Qualifying information | Paperback |
| 040 ## - CATALOGING SOURCE | |
| Original cataloging agency | UPES Library |
| Language of cataloging | English |
| 082 ## - DDC NUMBER | |
| Classification number | 658.8 |
| Book Number | SHE |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Sheth, Jagdish N. |
| 245 ## - TITLE STATEMENT | |
| Title | Marketing theory |
| Sub Title | : evolution and evaluation of schools of marketing thought |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Name of publisher, distributor, etc | Wiley India Pvt Ltd, |
| Place of publication, distribution, etc | New Delhi : |
| Date of publication, distribution, etc | 2022 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Pages | xxxvi, 264p. |
| 650 ## - SUBJECT | |
| Subject | Management |
| 700 ## - ADDED ENTRY PERSONAL NAME | |
| Relator Code | Co-Author |
| Added Entry Personal Name | Parvatiyar, Atul |
| 705 ## - ADDED ENTRY PERSONAL NAME | |
| Relator Code | Co-Author |
| Added Entry Personal Name | Uslay, Can |
| 942 ## - Item Type | |
| Koha item type | Books Lending |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| -- | 19073 |
| 700 ## - ADDED ENTRY PERSONAL NAME | |
| -- | 5744 |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Koha collection | Location (home branch) | Sublocation or collection (holding branch) | Shelving location | Date acquired | Source of acquisition | Cost, normal purchase price | Koha issues (times borrowed) | Koha full call number | Barcode (Accession No.) | Koha date last seen | Cost, replacement price | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Dewey Decimal Classification | Management | Management Library | Management Library | L15-Lending section | 05/03/2025 | Atlantic | 879.00 | 658.8 SHE | DD70750 | 05/03/2025 | 1758.00 | 05/03/2025 | Books Lending | |||||
| Dewey Decimal Classification | Management | Management Library | Management Library | L15-Lending section | 05/03/2025 | Atlantic | 879.00 | 658.8 SHE | DD70749 | 05/03/2025 | 1758.00 | 05/03/2025 | Books Lending | |||||
| Dewey Decimal Classification | Reference Books (Not For Loan) | Management | Management Library | Management Library | 05/03/2025 | Atlantic | 879.00 | 658.8 SHE | DD70748 | 05/03/2025 | 1758.00 | 05/03/2025 | Books Lending |