Rising tide : Lessons from 165 years of brand building at Procter and gamble (Record no. 2799)

MARC details
000 -LEADER
fixed length control field 00613nam a2200205Ia 4500
005 - DATE & TIME
control field 20191108142510.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 140515s9999||||xx |||||||||||||| ||und||
020 ## - ISBN
International Standard Book Number 978-1-59139-147-0
040 ## - CATALOGING SOURCE
Original cataloging agency UPES LIBRARY
Language of cataloging English
082 ## - DDC NUMBER
Classification number 338.767
Book Number DYE
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Dyer, Davis
245 ## - TITLE STATEMENT
Title Rising tide : Lessons from 165 years of brand building at Procter and gamble
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc Boston
Name of publisher, distributor, etc Harvard Business Review
Date of publication, distribution, etc 2004
300 ## - PHYSICAL DESCRIPTION
Pages vii, 467p.
650 ## - SUBJECT
Subject Branding
650 ## - SUBJECT
Subject Management
700 ## - ADDED ENTRY PERSONAL NAME
Added Entry Personal Name Dalzell, Frederick
700 ## - ADDED ENTRY PERSONAL NAME
Added Entry Personal Name Olegario, Rowena
942 ## - Item Type
Koha item type Books Lending
100 ## - MAIN ENTRY--PERSONAL NAME
-- 2265
650 ## - SUBJECT
-- 6235
650 ## - SUBJECT
-- 63959
700 ## - ADDED ENTRY PERSONAL NAME
-- 1811
700 ## - ADDED ENTRY PERSONAL NAME
-- 63960
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Location (home branch) Sublocation or collection (holding branch) Shelving location Date acquired Source of acquisition Cost, normal purchase price Koha issues (times borrowed) Koha full call number Barcode (Accession No.) Koha date last seen Koha date last borrowed Cost, replacement price Price effective from Koha item type
    Dewey Decimal Classification     Management Library Management Library L18-Lending Section 05/16/2014 Book World 1450.00 1 338.767 DYE DD24637 11/29/2019 11/08/2019 2900.00 01/22/2014 Books Lending