Private label strategy : How to meet the store brand challenge (Record no. 11973)

MARC details
000 -LEADER
fixed length control field 00588nam a2200193Ia 4500
005 - DATE & TIME
control field 20180508161634.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 140515s9999||||xx |||||||||||||| ||und||
020 ## - ISBN
International Standard Book Number 9781422101674
040 ## - CATALOGING SOURCE
Original cataloging agency UPES LIBRARY
Language of cataloging English
082 ## - DDC NUMBER
Classification number 658.827 KUM
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Kumar, Nirmalya
245 ## - TITLE STATEMENT
Title Private label strategy : How to meet the store brand challenge
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc Boston :
Name of publisher, distributor, etc Hravard Business Review,
Date of publication, distribution, etc 2007
300 ## - PHYSICAL DESCRIPTION
Pages xvii, 270p.
650 ## - SUBJECT
Subject Management
650 ## - SUBJECT
Subject Brands and trademarks
700 ## - ADDED ENTRY PERSONAL NAME
Added Entry Personal Name Steenkamp, Jan Benedict E. M
942 ## - Item Type
Koha item type Reference Books
100 ## - MAIN ENTRY--PERSONAL NAME
-- 4359
650 ## - SUBJECT
-- 65943
650 ## - SUBJECT
-- 65940
700 ## - ADDED ENTRY PERSONAL NAME
-- 65941
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Location (home branch) Sublocation or collection (holding branch) Shelving location Date acquired Source of acquisition Cost, normal purchase price Koha issues (times borrowed) Koha full call number Barcode (Accession No.) Koha date last seen Cost, replacement price Price effective from Koha item type Koha collection
    Dewey Decimal Classification   Reference Books (Not For Loan) Central LIBRARY Central LIBRARY R11 - SPECIAL COLLECTION 05/08/2018 Book World 1799.00   658.827 KUM DD51244 05/08/2018 3598.00 04/06/2018 Special Collection Fiction/Non-Fiction
    Dewey Decimal Classification     Management Library Management Library L16-Lending section 05/16/2014 Book World 995.00   658.827 KUM DD24599 05/16/2014 1990.00 01/22/2014 Books Lending