Brand management (Record no. 11957)

MARC details
000 -LEADER
fixed length control field 00494nam a2200181Ia 4500
005 - DATE & TIME
control field 20240916121056.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 140515s9999||||xx |||||||||||||| ||und||
020 ## - ISBN
International Standard Book Number 9780198069867
040 ## - CATALOGING SOURCE
Original cataloging agency UPES LIBRARY
Language of cataloging English
082 ## - DDC NUMBER
Classification number 658.827
Book Number DUT
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Dutta, Kirti
245 ## - TITLE STATEMENT
Title Brand management
Sub Title : principles and practices
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc New Delhi:
Name of publisher, distributor, etc Oxford University Press,
Date of publication, distribution, etc 2012
300 ## - PHYSICAL DESCRIPTION
Pages 455p.
650 ## - SUBJECT
Subject Management
653 ## - Subject
Subject Brand management
942 ## - Item Type
Koha item type Books Lending
100 ## - MAIN ENTRY--PERSONAL NAME
-- 2249
Holdings
Withdrawn status Lost status Damaged status Not for loan Location (home branch) Sublocation or collection (holding branch) Shelving location Date acquired Source of acquisition Cost, normal purchase price Koha issues (times borrowed) Koha renewals Koha full call number Barcode (Accession No.) Koha date last seen Koha date last borrowed Cost, replacement price Price effective from Koha item type
        Management Library Law Library L17-Lending Section 05/16/2014 Book World 425.00 13 8 658.827 DUT DD20732 10/22/2024 09/11/2024 850.00 06/20/2012 Books Lending
        Management Library Management Library L17-Lending Section 05/16/2014 Book World 425.00 10 6 658.827 DUT DD20733 12/20/2024 09/16/2024 850.00 06/20/2012 Books Lending