Brand management : principles and practices
Dutta, Kirti
Brand management : principles and practices - New Delhi: Oxford University Press, 2012 - 455p.
9780198069867
Management
Brand management
658.827 / DUT
Brand management : principles and practices - New Delhi: Oxford University Press, 2012 - 455p.
9780198069867
Management
Brand management
658.827 / DUT