4-D Branding cracking the corporate code of the network economy (Record no. 11946)

MARC details
000 -LEADER
fixed length control field 00494nam a2200181Ia 4500
005 - DATE & TIME
control field 20210429102515.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 140515s9999||||xx |||||||||||||| ||und||
020 ## - ISBN
International Standard Book Number 8178084384
040 ## - CATALOGING SOURCE
Original cataloging agency UPES LIBRARY
Language of cataloging English
082 ## - DDC NUMBER
Classification number 658.827
Book Number GAD
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Gad, Thomas
245 ## - TITLE STATEMENT
Title 4-D Branding cracking the corporate code of the network economy
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc New Delhi:
Name of publisher, distributor, etc Pearson,
Date of publication, distribution, etc 2001
300 ## - PHYSICAL DESCRIPTION
Pages 183p.
650 ## - SUBJECT
Subject Marketing
653 ## - Subject
Subject Brand management
942 ## - Item Type
Koha item type Books Lending
100 ## - MAIN ENTRY--PERSONAL NAME
-- 2636
650 ## - SUBJECT
-- 6158
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Location (home branch) Sublocation or collection (holding branch) Shelving location Date acquired Cost, normal purchase price Koha issues (times borrowed) Koha full call number Barcode (Accession No.) Koha date last seen Cost, replacement price Price effective from Koha item type Source of acquisition Koha date last borrowed
    Dewey Decimal Classification     Management Library Management Library L17-Lending Section 05/16/2014 450.00   658.827 GAD DD2088 05/16/2014 900.00 05/16/2014 Books Lending    
          Management Library Management Library L17-Lending Section 05/16/2014 450.00   658.827 GAD DD11494 05/16/2014 900.00 09/22/2004 Books Lending    
          Management Library Management Library L17-Lending Section 05/16/2014 450.00 2 658.827 GAD DD11495 12/06/2017 900.00 09/22/2004 Books Lending   11/10/2017
    Dewey Decimal Classification     Management Library Management Library L17-Lending Section 05/16/2014 450.00   658.827 GAD DD2089 05/16/2014 900.00 05/16/2014 Books Lending