Foundation of marketing theory: toward a general theory of marketing (Record no. 11513)

MARC details
000 -LEADER
fixed length control field 00480nam a2200181Ia 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 140515s9999||||xx |||||||||||||| ||und||
020 ## - ISBN
International Standard Book Number 8120322401
040 ## - CATALOGING SOURCE
Original cataloging agency UPES LIBRARY
Language of cataloging English
082 ## - DDC NUMBER
Classification number 658.8
Book Number HUN
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Hunt, Shelby D
245 ## - TITLE STATEMENT
Title Foundation of marketing theory: toward a general theory of marketing
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc New Delhi:
Name of publisher, distributor, etc Prentice Hall of India,
Date of publication, distribution, etc 2003
300 ## - PHYSICAL DESCRIPTION
Pages 323p.
650 ## - SUBJECT
Subject Management
650 ## - SUBJECT
Subject Marketing
942 ## - Item Type
Koha item type Books Lending
100 ## - MAIN ENTRY--PERSONAL NAME
-- 3542
650 ## - SUBJECT
-- 41202
650 ## - SUBJECT
-- 6158
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Location (home branch) Sublocation or collection (holding branch) Shelving location Date acquired Cost, normal purchase price Koha issues (times borrowed) Koha full call number Barcode (Accession No.) Koha date last seen Cost, replacement price Price effective from Koha item type Source of acquisition
    Dewey Decimal Classification     Management Library Management Library L16-Lending section 05/16/2014 299.00   658.8 HUN DD4281 05/16/2014 598.00 05/16/2014 Books Lending  
          Management Library Management Library L17-Lending Section 05/16/2014 295.00   658.83 HUN DD12135 05/16/2014 590.00 10/20/2005 Books Lending