Advanced customer analytics : targeting, valuing, segmenting and loyalty techniques (marketing science)
Grigsby, Mike
Advanced customer analytics : targeting, valuing, segmenting and loyalty techniques (marketing science) - Lodon: Kogan, 2016 - 249p. - Marketing science series .
Including index
9780749477158
Management
Marketing
658.8 / GRI
Advanced customer analytics : targeting, valuing, segmenting and loyalty techniques (marketing science) - Lodon: Kogan, 2016 - 249p. - Marketing science series .
Including index
9780749477158
Management
Marketing
658.8 / GRI