Consumer behaviour and marketing action
Assael, Henry
Consumer behaviour and marketing action - 6th ed. - Singapore : Thomson Learning, 1998 - 718p.
9812401229
Management
Marketing management
658.8342 / ASS
Consumer behaviour and marketing action - 6th ed. - Singapore : Thomson Learning, 1998 - 718p.
9812401229
Management
Marketing management
658.8342 / ASS