How Customers Think: Essential insights into the Mind of the Market
Zaltman, Gerald
How Customers Think: Essential insights into the Mind of the Market - Boston : Harvard Bussiness Review, 2003 - xxii, 321p.
Customer Behaviour
Marketing Management
658.8, 34 / 2 ZAL
How Customers Think: Essential insights into the Mind of the Market - Boston : Harvard Bussiness Review, 2003 - xxii, 321p.
Customer Behaviour
Marketing Management
658.8, 34 / 2 ZAL