Marketing moves : A new approach to profits, growth, and renewal
Kotler, Philip
Marketing moves : A new approach to profits, growth, and renewal - Boston : Harvard Business School, 2002 - xii, 193p.
978-1-57851-600-1
Management
Marketing management
Telemarketing management
658.8 / KOT
Marketing moves : A new approach to profits, growth, and renewal - Boston : Harvard Business School, 2002 - xii, 193p.
978-1-57851-600-1
Management
Marketing management
Telemarketing management
658.8 / KOT