Brand new: How entrepreneurs earned consumer's trust from wedgwood to dell
Koehn, Nancy F
Brand new: How entrepreneurs earned consumer's trust from wedgwood to dell - Boston : Harvard Business School, 2001 - 469p.
978-1-57851-221-8
Branding
Management
658.421 / KOE
Brand new: How entrepreneurs earned consumer's trust from wedgwood to dell - Boston : Harvard Business School, 2001 - 469p.
978-1-57851-221-8
Branding
Management
658.421 / KOE