000 | 00438nam a2200157Ia 4500 | ||
---|---|---|---|
999 |
_c8784 _d8784 |
||
008 | 140515s9999||||xx |||||||||||||| ||und|| | ||
040 |
_aUPES LIBRARY _bEnglish |
||
082 |
_a658.03 _bENC V.1 |
||
100 |
_aLancaster, Geoff _94458 |
||
245 | _aStrategic brand management: building, measuring and brand equity | ||
260 |
_aNew Delhi: _bCrest Publishing, _c2002 |
||
650 |
_aManagement _945725 |
||
650 |
_aStrategic Management _945726 |
||
942 | _cBK |