| 000 | 00610nam a2200217Ia 4500 | ||
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| 999 |
_c87400 _d87400 |
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| 005 | 20221013155211.0 | ||
| 008 | 180308s9999||||xx |||||||||||||| ||und|| | ||
| 020 | _a9789332587687 | ||
| 040 |
_aUPES LIBRARY _bEnglish |
||
| 082 |
_a658.8 _bWIR |
||
| 100 |
_aWirtz, Jochen _958602 |
||
| 245 | 0 | _aServices marketing : people technology strategy | |
| 250 | _a8th ed. | ||
| 260 |
_aNoida: _bPearson, _c2018 |
||
| 300 | _axxii, 817p. | ||
| 650 |
_aManagement _961921 |
||
| 650 |
_aMarketing Management _961922 |
||
| 700 |
_aLovelock, Christopher _98102 |
||
| 700 |
_aChatterjee, Jayanta _98106 |
||
| 942 | _cBK | ||