000 | 00513 a2200193 4500 | ||
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005 | 20240201161419.0 | ||
008 | 240201b |||||||| |||| 00| 0 eng d | ||
020 |
_a9780815382508 _qPB |
||
040 |
_aUPES LIBRARY _bEnglish |
||
082 |
_a659.101 _bROD |
||
100 |
_aRodgers, Shelly _4Ed. _9666613 |
||
245 | _aAdvertising theory | ||
250 | _a2nd ed. | ||
260 |
_bRoutledge, _aNew York : _c2019 |
||
300 | _axx, 548p. | ||
650 |
_aAdvertising _97264 |
||
700 |
_4Ed. _aThorson, Esther _9768104 |
||
942 | _cBK | ||
999 |
_c826429 _d826429 |