000 00670nam a22002297a 4500
005 20220919153138.0
008 151014b xxu||||| |||| 00| 0 eng d
020 _a9789353430191
040 _aUPES LIBRARY
_bEnglish
082 _a658.8
_bHEM
100 _aHemann, Chuck
_9687225
245 _aDigital marketing analytics
_b: making sense of consumer data in a digital world
250 _a2nd ed.
260 _aNoida :
_bPearson,
_c2019
300 _axviii, 252p..
500 _aIncluding index
650 _aMarketing
_96158
653 _aDigital marketing
700 _4Author2
_aBurbary, Ken
_9687226
705 _4Author2
_aOwyang, Jeremiah
942 _cBK
999 _c760804
_d760804