000 00518nam a22001817a 4500
005 20240916185646.0
008 170916b xxu||||| |||| 00| 0 eng d
020 _a9788126548514
_qPB
040 _aUPES LIBRARY
_bEnglish
082 _a658.802
_bCAP
100 _aCapon, Noel
_954685
245 _aManaging marketing
_b: an applied approach
260 _bWiley,
_aNew Delhi :
_c2014
300 _axxviii, 677p.
650 _aMarketing Management
_9770155
700 _aSingh, Siddharth Shekhar
_954684
942 _cBK
999 _c32114
_d32114