000 00607nam a22002057a 4500
005 20210529125159.0
008 170629b xxu||||| |||| 00| 0 eng d
020 _a9780749477158
040 _aUPES LIBRARY
_bEnglish
082 _a658.8
_bGRI
100 _aGrigsby, Mike
_953656
245 _aAdvanced customer analytics
_b: targeting, valuing, segmenting and loyalty techniques (marketing science)
260 _aLodon:
_bKogan,
_c2016
300 _a249p.
440 _aMarketing science series
_953657
500 _aIncluding index
650 _aManagement
650 _aMarketing
_96158
942 _cBK
999 _c31770
_d31770