000 00592nam a2200217Ia 4500
005 20240905161921.0
008 140515s9999||||xx |||||||||||||| ||und||
020 _a9788126548927
040 _aUPES LIBRARY
_bEnglish
082 _a658.8
_bAAK
100 _aAaker, David A
_923
245 _aStrategic market management
_b: global parspectives
260 _aNew Delhi:
_bWiley India,
_c2016
300 _axiii, 354p.
500 _aIncluding index
650 _aMarketing
_96158
653 _aStrategic management
700 _aMcloughlin, Damien
_923812
942 _cBK
999 _c25751
_d25751