| 000 | 00533nam a22001937a 4500 | ||
|---|---|---|---|
| 005 | 20210526175321.0 | ||
| 008 | 160316b xxu||||| |||| 00| 0 eng d | ||
| 020 | _a9780070603950 | ||
| 040 |
_aUPES LIBRARY _bEnglish |
||
| 082 |
_a658.802 _bLAL |
||
| 100 |
_aLal, Rajiv _923692 |
||
| 245 |
_aMarketing management _b: Text and cases |
||
| 260 |
_aNew Delhi : _bTata McGraw Hill, _c2012 (R) |
||
| 300 | _axiii, 812p. | ||
| 650 |
_aMarketing _96158 |
||
| 700 |
_aQuelch, John A _923695 |
||
| 705 | _aRangan, V. Kasturi | ||
| 942 | _cBK | ||
| 999 |
_c25713 _d25713 |
||