000 | 00554nam a2200205Ia 4500 | ||
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005 | 20250428145657.0 | ||
008 | 140515s9999||||xx |||||||||||||| ||und|| | ||
020 | _a0195672623 | ||
020 | _a9780195672622 | ||
040 |
_aUPES LIBRARY _bEnglish |
||
082 |
_a658.8 _bPAL |
||
100 |
_aPalmer, Adrian _914620 |
||
245 |
_aIntroduction to marketing _b: theory and practice |
||
260 |
_aNew Delhi : _bOxford, _c2006 |
||
300 | _axxiv, 645p. | ||
500 | _aIncluding Index | ||
650 |
_aManagement _9771083 |
||
650 |
_aMarketing _96158 |
||
942 | _cBK | ||
999 |
_c25539 _d25539 |