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999 _c249626
_d249626
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008 190329s9999 xx 000 0 und d
020 _a9780500288184
040 _aUPES LIBRARY
_bEnglish
082 _a686.22544
_bHEL
100 _aHeller, Steven
_918200
245 0 _aNew vintage type
_b: classic fonts for the digital age
260 _aLondon:
_bThames & Hudson,
_c2007
300 _a192p.
500 _aRetro is the new modern. And nowhere is that fact more evident than in typography, which today uses vintage type in ads, book and magazine design, movies, and everywhere words convey meaning. Viewers may not even realize that the type itself conveys mood, information, and a sense of style, but graphic designers know the power of vintage type. Now the world's foremost historian of graphic design presents New Vintage Type, a remarkable rethinking and rediscovery of old and classic typefaces for today's modern needs. Hundreds of amazing, astounding, and obscure examples from around the world are gathered here, organized into five historically and stylistically grouped sections: the Victorian Age, the Woodtype Era, Art Deco Style, Modern Movement, and the Eccentric Movement. With hundreds of lively and one-of-a-kind examples, plus informed, intriguing text, New Vintage Type is the graphic designer's guide to choosing and using vintage type for maximum impact
650 _aGraphic design
_978891
650 _aTypography
_918116
700 _aAnderson, Gail
_978892
942 _cSODS