000 00605nam a2200217Ia 4500
005 20231212174154.0
008 190228s9999||||xx |||||||||||||| ||und||
020 _a9780199456161
040 _aUPES LIBRARY
_bEnglish
082 _a658.8
_bJAU
100 _aJauhari, Vinnie
_93707
245 0 _aServices marketing
_b: text and cases
250 _a2nd
260 _aNew Delhi:
_bOxford University Press,
_c2017
300 _axx, 578p.
650 _aMarketing
_96158
653 _aService industries - marketing
654 _aCustomer services
700 _aDutta, Kirti
_92249
942 _cBK
999 _c246431
_d246431