000 | 00594nam a2200217Ia 4500 | ||
---|---|---|---|
005 | 20241017124738.0 | ||
008 | 190221s9999||||xx |||||||||||||| ||und|| | ||
020 | _a9780198074120 | ||
040 |
_aUPES LIBRARY _bEnglish |
||
082 |
_a659.1 _bJET |
||
100 |
_aJethwaney, Jaishri _93735 |
||
245 | 0 | _aAdvertising management : includes sales promotion | |
250 | _a2 | ||
260 | 2 |
_aNew Delhi: _bOxford University Press, _c2012 |
|
300 | _axxi, 651p. | ||
650 |
_aAdvertising _97264 |
||
653 | _aMarketing | ||
654 | _aSales-promotion | ||
700 |
_aJain, Shruti _93662 |
||
942 | _cBK | ||
999 |
_c245711 _d245711 |