| 000 | 00591nam a2200229Ia 4500 | ||
|---|---|---|---|
| 005 | 20230411102650.0 | ||
| 008 | 140515s9999||||xx |||||||||||||| ||und|| | ||
| 020 | _a8120312198 | ||
| 020 | _a9788120312197 | ||
| 040 |
_aUPES LIBRARY _bEnglish |
||
| 082 |
_a659.1 _bBAT |
||
| 100 |
_aBatra, Rajeev _9611 |
||
| 245 | _aAdvertising management | ||
| 250 | _a5th ed. | ||
| 260 |
_aNew Delhi : _bPearson Education, _c2009 |
||
| 300 | _axiii, 754p. | ||
| 650 |
_aMarketing _96158 |
||
| 653 | _aAdvertising | ||
| 700 |
_aMyers, John G _95408 |
||
| 700 |
_aAaker David A _923 |
||
| 942 | _cBK | ||
| 999 |
_c21358 _d21358 |
||