| 000 | 00535nam a2200181Ia 4500 | ||
|---|---|---|---|
| 999 |
_c137598 _d137598 |
||
| 005 | 20180510164237.0 | ||
| 008 | 180422s9999||||xx |||||||||||||| ||und|| | ||
| 020 | _a9781578512218 | ||
| 040 |
_aUPES LIBRARY _bEnglish |
||
| 082 |
_a658 _bKOE |
||
| 100 |
_aKoehn, Nancy F. _94202 |
||
| 245 | 0 |
_aBrand new _b: how entrepreneurs earned consumers' trust from Wedgwood to Dell |
|
| 260 |
_aBoston: _bHarvard Business School, _c2001 |
||
| 300 | _a469p. | ||
| 650 |
_aManagement _965994 |
||
| 650 |
_aEntrepreneurship _919205 |
||
| 942 | _cREF | ||