000 00632nam a2200205Ia 4500
999 _c137586
_d137586
005 20180504172339.0
008 180422s9999||||xx |||||||||||||| ||und||
020 _a9781422103357
040 _aUPES LIBRARY
_bEnglish
082 _a658
_bAND
100 _aAndeson, James C.
_965698
245 0 _aValue merchants
_b: demonstrating and documenting superior value in business markets
260 _aBoston:
_bHarvard Business Review,
_c2007
300 _axiii, 219p.
650 _aManagement
_965699
650 _aIndustrial Marketing
_913348
700 _aKumar, Nirmalya
_94359
700 _aNarus, James A.
_911270
942 _cREF