000 00534nam a2200193Ia 4500
999 _c137570
_d137570
005 20240927145107.0
008 180422s9999||||xx |||||||||||||| ||und||
020 _a9781422126011
040 _aUPES LIBRARY
_bEnglish
082 _a658
_bLEV
100 _aLevitt, Theodore
_94578
245 0 _aMarketing myopia
260 _aBoston:
_bHarvard Business,
_c2008
300 _av, 90p.
440 _aHarvard business review classic
_966399
650 _aManagement
_966400
650 _aMarketing Management
_966401
942 _cREF