000 00487nam a2200169Ia 4500
005 20210531060344.0
008 140515s9999||||xx |||||||||||||| ||und||
040 _aUPES LIBRARY
_bEnglish
082 _a659.104
_bKEL
100 _aKelley, Larry D
_94032
245 _aAdvertising media planning
_b:brand management approach
260 _aNew Delhi:
_bPrentice Hall of India,
_c2004
650 _aAadvertising
_9685589
653 _aMarketing
654 _aMedia planning
942 _cBK
999 _c12376
_d12376