000 | 00487nam a2200169Ia 4500 | ||
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005 | 20210531060344.0 | ||
008 | 140515s9999||||xx |||||||||||||| ||und|| | ||
040 |
_aUPES LIBRARY _bEnglish |
||
082 |
_a659.104 _bKEL |
||
100 |
_aKelley, Larry D _94032 |
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245 |
_aAdvertising media planning _b:brand management approach |
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260 |
_aNew Delhi: _bPrentice Hall of India, _c2004 |
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650 |
_aAadvertising _9685589 |
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653 | _aMarketing | ||
654 | _aMedia planning | ||
942 | _cBK | ||
999 |
_c12376 _d12376 |