000 00500nam a2200181Ia 4500
005 20210715125111.0
008 140515s9999||||xx |||||||||||||| ||und||
020 _a9812403728
040 _aUPES LIBRARY
_bEnglish
082 _a658.802
_bSEM
100 _aSemenik, Richard J.
_934277
245 _aPromotion and integrated marketing communication
260 _aSingapore :
_bThomson,
_c2002
300 _a582p.
650 _aMarketing
_96158
653 _aCommunication in marketing
942 _cBK
999 _c12366
_d12366