000 | 00500nam a2200181Ia 4500 | ||
---|---|---|---|
005 | 20210715125111.0 | ||
008 | 140515s9999||||xx |||||||||||||| ||und|| | ||
020 | _a9812403728 | ||
040 |
_aUPES LIBRARY _bEnglish |
||
082 |
_a658.802 _bSEM |
||
100 |
_aSemenik, Richard J. _934277 |
||
245 | _aPromotion and integrated marketing communication | ||
260 |
_aSingapore : _bThomson, _c2002 |
||
300 | _a582p. | ||
650 |
_aMarketing _96158 |
||
653 | _aCommunication in marketing | ||
942 | _cBK | ||
999 |
_c12366 _d12366 |