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| 005 | 20231128111302.0 | ||
| 008 | 140515s9999||||xx |||||||||||||| ||und|| | ||
| 040 |
_aUPES LIBRARY _bEnglish |
||
| 082 |
_a659.1 _bGUP |
||
| 100 |
_aGupta, S L _93135 |
||
| 245 |
_aAdvertising and sales promotion management _b: Indian perspective text and cases |
||
| 260 |
_aNew Delhi : _bSultan Chand, _c2004 |
||
| 300 | _a648p. | ||
| 650 |
_aAdvertising _97264 |
||
| 653 | _aPromotion | ||
| 654 | _aMarketing | ||
| 700 |
_aRatna, V V _939583 |
||
| 942 | _cBK | ||
| 999 |
_c12346 _d12346 |
||