000			00376nam a2200157Ia 4500
999			_c11961 _d11961
005			20170421115253.0
008			140515s9999||||xx |||||||||||||| ||und||
040			_aUPES LIBRARY _bEnglish
082			_a658.827 _bAAK
100			_aAaker, David A _923
245			_aBrand portfolio strategy
260			_aNew York: _bFree Press, _c2004
650			_aManagement _949916
942			_cBK