| 000 | 00479nam a2200169Ia 4500 | ||
|---|---|---|---|
| 005 | 20210525130428.0 | ||
| 008 | 140515s9999||||xx |||||||||||||| ||und|| | ||
| 040 |
_aUPES LIBRARY _bEnglish |
||
| 082 |
_a658.802 _bMAT |
||
| 100 | _aMathur, U. C. | ||
| 245 |
_aStrategic marketing management _b: text and cases |
||
| 260 |
_aNew Delhi: _bMacMillan, _c2006 |
||
| 650 |
_aMarketing _96158 |
||
| 653 | _aDecision making - marketing | ||
| 654 | _aStrategic planning | ||
| 942 | _cBK | ||
| 999 |
_c11804 _d11804 |
||