000 00402nam a2200169Ia 4500
999 _c11727
_d11727
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040 _aUPES LIBRARY
_bEnglish
082 _a658.8
_bAAK
100 _aAaker, David A
_923
245 _aStrategic market management
250 _a6th ed.
260 _aNew York:
_bJohn Wiley ,
_c2003
650 _aManagement
_945605
650 _aMarketing
_96158
942 _cBK