000 00623nam a2200217Ia 4500
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020 _a0070700990
040 _aUPES LIBRARY
_bEnglish
082 _a658.8
_bZEI
100 _aZeithaml, Valarie A.
_958148
245 _aServices marketing
_b: integrating customer focus across the firm
250 _a5th
260 _aNew Delhi:
_bTata McGraw Hill,
_c2007
300 _a763p.
650 _aMarketing
_96158
653 _aService industries - marketing
654 _aCustomer services
700 _aBitner, Mary Jo
_9895
942 _cBK
999 _c11704
_d11704