000 | 00623nam a2200217Ia 4500 | ||
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005 | 20241009162243.0 | ||
008 | 140515s9999||||xx |||||||||||||| ||und|| | ||
020 | _a0070700990 | ||
040 |
_aUPES LIBRARY _bEnglish |
||
082 |
_a658.8 _bZEI |
||
100 |
_aZeithaml, Valarie A. _958148 |
||
245 |
_aServices marketing _b: integrating customer focus across the firm |
||
250 | _a5th | ||
260 |
_aNew Delhi: _bTata McGraw Hill, _c2007 |
||
300 | _a763p. | ||
650 |
_aMarketing _96158 |
||
653 | _aService industries - marketing | ||
654 | _aCustomer services | ||
700 |
_aBitner, Mary Jo _9895 |
||
942 | _cBK | ||
999 |
_c11704 _d11704 |