000 | 00544nam a2200193Ia 4500 | ||
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005 | 20211209140935.0 | ||
008 | 140515s9999||||xx |||||||||||||| ||und|| | ||
020 | _a8120325982 | ||
040 |
_aUPES LIBRARY _bEnglish |
||
082 |
_a658.8 _bSRI |
||
100 |
_aSrinivasan, R. _98246 |
||
245 |
_aService marketing _b: the Indian context |
||
260 |
_aNew Delhi: _bPrentice Hall of India, _c2005 |
||
300 | _a242p. | ||
650 |
_aMarketing _96158 |
||
653 | _aCustomer services - marketing | ||
654 | _aRelationship marketing | ||
942 | _cBK | ||
999 |
_c11692 _d11692 |