000 00444nam a2200193Ia 4500
999 _c11641
_d11641
008 140515s9999||||xx |||||||||||||| ||und||
020 _a8131502074
040 _aUPES LIBRARY
_bEnglish
082 _a658.8
_bJAI
100 _aJain, Subhash C
_93663
245 _aMarketing planning and strategy
250 _a7th ed.
260 _aDelhi:
_bThomson,
_c2007
300 _a935p.
650 _aManagement
_942835
650 _aMarketing
_96158
942 _cBK