Marketing as Strategy
Material type:
TextLanguage: English Publication details: New Delhi Penguine Book India Pvt Ltd 2004DDC classification: - 658.802 KUM
| Item type | Home library | Call number | Materials specified | Status | Date due | Barcode | Item holds | |
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Management Library L16-Lending section | 658.802 KUM (Browse shelf(Opens below)) | Available | DD14319 |
Total holds: 0
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| 658.802 KOT Marketing management | 658.802 KOT Marketing management | 658.802 KOT;SOB Marketing management | 658.802 KUM Marketing as Strategy | 658.802 KUM Marketing as strategy : Understanding the CEO's agenda for driving growth and innovation | 658.802 KUM Marketing management : Comprehensive text, Best practices, Corporate insights | 658.802 LAL Marketing management : Text and cases |