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Spanning silos : the new CMO imperative

By:

Aaker, David A

Material type: Text

Text

TextPublication details: Boston: Harvard Business School, 2008Description: xviii, 217pISBN:

978-1-4221-2876-3

Subject(s):

DDC classification:

658 AAK

Average rating: 0.0 (0 votes)

Holdings ( 2 )

Holdings
Item type	Home library	Collection	Call number	Materials specified	Status	Date due	Barcode	Item holds
Special Collection	Central LIBRARY R11 - SPECIAL COLLECTION	Fiction/Non-Fiction	658 AAK (Browse shelf(Opens below))		Reference Books (Not For Loan)		DD51207
Books Lending	Management Library L16-Lending section		658 AAK (Browse shelf(Opens below))		Available		DD24664

Total holds: 0

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Previous	658.812ULW What customers want	658.81KAP Fundamentals of SALES Management	658.81KAP Fundamentals of SALES Management	658 AAK Spanning silos : the new CMO imperative	658 ALL Building sustainable competitive strength	658 ALL Accounting for success : a history of price waterhouse in America 1890-1990	658 ANC X-Teams : How to build teams that lead, innovate, and succeed	Next

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