Normal view MARC view
  • Marketing communition

Entry Topical Term

Number of records used in: 1

001 - CONTROL NUMBER

  • control field: 9240

003 - CONTROL NUMBER IDENTIFIER

  • control field:

005 - DATE AND TIME OF LATEST TRANSACTION

  • control field: 20140924114914.0

008 - FIXED-LENGTH DATA ELEMENTS

  • fixed length control field: 140924|| aca||aabn | a|a d

040 ## - CATALOGING SOURCE

  • Original cataloging agency:
  • Transcribing agency:

150 ## - HEADING--TOPICAL TERM

  • Topical term or geographic name entry element: Marketing communition

670 ## - SOURCE DATA FOUND

  • Source citation: Work cat.: (): IGNOU 9174, Management of marketing communication and advertising, 2010