Normal view
MARC view
- Marketing management
Entry Topical Term
001 - CONTROL NUMBER
- control field: 767806
003 - CONTROL NUMBER IDENTIFIER
- control field:
005 - DATE AND TIME OF LATEST TRANSACTION
- control field: 20240115145546.0
008 - FIXED-LENGTH DATA ELEMENTS
- fixed length control field: 240115|| aca||aabn | a|a d
040 ## - CATALOGING SOURCE
- Original cataloging agency:
- Transcribing agency:
150 ## - HEADING--TOPICAL TERM
- Topical term or geographic name entry element: Marketing management
670 ## - SOURCE DATA FOUND
- Source citation: Work cat.: ()826930: Kotler, Philip 6916, Marketing management, 2021
650 ## - subject
- subject: TOPIC_TERM