Services marketing : people technology strategy (Record no. 87400)

MARC details
000 -LEADER
fixed length control field 00610nam a2200217Ia 4500
005 - DATE & TIME
control field 20221013155211.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 180308s9999||||xx |||||||||||||| ||und||
020 ## - ISBN
International Standard Book Number 9789332587687
040 ## - CATALOGING SOURCE
Original cataloging agency UPES LIBRARY
Language of cataloging English
082 ## - DDC NUMBER
Classification number 658.8
Book Number WIR
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Wirtz, Jochen
245 #0 - TITLE STATEMENT
Title Services marketing : people technology strategy
250 ## - EDITION STATEMENT
Edition statement 8th ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc Noida:
Name of publisher, distributor, etc Pearson,
Date of publication, distribution, etc 2018
300 ## - PHYSICAL DESCRIPTION
Pages xxii, 817p.
650 ## - SUBJECT
Subject Management
650 ## - SUBJECT
Subject Marketing Management
700 ## - ADDED ENTRY PERSONAL NAME
Added Entry Personal Name Lovelock, Christopher
700 ## - ADDED ENTRY PERSONAL NAME
Added Entry Personal Name Chatterjee, Jayanta
942 ## - Item Type
Koha item type Books Lending
100 ## - MAIN ENTRY--PERSONAL NAME
-- 58602
650 ## - SUBJECT
-- 61921
650 ## - SUBJECT
-- 61922
700 ## - ADDED ENTRY PERSONAL NAME
-- 8102
700 ## - ADDED ENTRY PERSONAL NAME
-- 8106
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Location (home branch) Sublocation or collection (holding branch) Shelving location Date acquired Source of acquisition Cost, normal purchase price Koha issues (times borrowed) Koha full call number Barcode (Accession No.) Koha date last seen Koha date last borrowed Cost, replacement price Price effective from Koha item type
    Dewey Decimal Classification     Management Library Law Library L16-Lending section 03/23/2018 Book World 799.00 3 658.8 WIR DD49329 10/18/2022 10/13/2022 1598.00 03/20/2018 Books Lending