Fundamentals of digital marketing (Record no. 87381)

MARC details
000 -LEADER
fixed length control field 00509nam a2200193Ia 4500
005 - DATE & TIME
control field 20250731155557.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 180308s9999||||xx |||||||||||||| ||und||
020 ## - ISBN
International Standard Book Number 9789332587373
040 ## - CATALOGING SOURCE
Original cataloging agency UPES LIBRARY
Language of cataloging English
082 ## - DDC NUMBER
Classification number 658.8
Book Number BHA
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Bhatia, Puneet Singh
245 #0 - TITLE STATEMENT
Title Fundamentals of digital marketing
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc Noida:
Name of publisher, distributor, etc Pearson
Date of publication, distribution, etc 2017
300 ## - PHYSICAL DESCRIPTION
Pages xx, 471p.
650 ## - SUBJECT
Subject Management
650 ## - SUBJECT
Subject Marketing Management
942 ## - Item Type
Koha item type Books Lending
100 ## - MAIN ENTRY--PERSONAL NAME
-- 61903
650 ## - SUBJECT
-- 70161
650 ## - SUBJECT
-- 70162
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Location (home branch) Sublocation or collection (holding branch) Shelving location Date acquired Source of acquisition Cost, normal purchase price Koha issues (times borrowed) Koha renewals Koha full call number Barcode (Accession No.) Koha out on loan Koha date last seen Koha date last borrowed Cost, replacement price Price effective from Koha item type Koha collection
    Dewey Decimal Classification     Central LIBRARY Central LIBRARY L17-GF Room No.1 11/20/2018 Complimentary 499.00 1 1 658.8 BHA DD53759   05/10/2022 04/02/2022 998.00 11/20/2018 Books Lending Management
    Dewey Decimal Classification     Central LIBRARY Central LIBRARY L29-GF Room No.2 11/20/2018 Complimentary 499.00 1   658.8 BHA DD53756   09/16/2019 05/30/2019 998.00 11/20/2018 Books Lending Management
    Dewey Decimal Classification     Management Library Law Library L16-Lending section 03/23/2018 Book World 499.00 11 2 658.8 BHA DD49326 12/31/2025 06/05/2025 06/05/2025 998.00 03/20/2018 Books Lending  
    Dewey Decimal Classification     Management Library Law Library L16-Lending section 03/23/2018 Book World 499.00 14 2 658.8 BHA DD49327 08/18/2025 07/31/2025 07/31/2025 998.00 03/20/2018 Books Lending  
    Dewey Decimal Classification   Reference Books (Not For Loan) Management Library Management Library R-20-Reference Section 03/23/2018 Book World 499.00     658.8 BHA DD49325   03/23/2018   998.00 03/20/2018 Reference Books Reference