Introduction to marketing (Record no. 8711)

MARC details
000 -LEADER
fixed length control field 00467nam a2200181Ia 4500
005 - DATE & TIME
control field 20250718162103.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 140515s9999||||xx |||||||||||||| ||und||
020 ## - ISBN
International Standard Book Number 0195672623
040 ## - CATALOGING SOURCE
Original cataloging agency UPES LIBRARY
082 ## - DDC NUMBER
Classification number 658.8
Book Number PAL
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Palmer, Adrian
245 ## - TITLE STATEMENT
Title Introduction to marketing
Sub Title : theory and practice
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc New Delhi :
Name of publisher, distributor, etc Oxford,
Date of publication, distribution, etc 2004
300 ## - PHYSICAL DESCRIPTION
Pages 645p.
650 ## - SUBJECT
Subject Management
650 ## - SUBJECT
Subject Marketing
942 ## - Item Type
Koha item type Books Lending
100 ## - MAIN ENTRY--PERSONAL NAME
-- 14620
650 ## - SUBJECT
-- 6158
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Location (home branch) Sublocation or collection (holding branch) Shelving location Date acquired Cost, normal purchase price Koha issues (times borrowed) Koha full call number Barcode (Accession No.) Koha date last seen Koha date last borrowed Cost, replacement price Price effective from Koha item type
    Dewey Decimal Classification     Management Library Law Library L16-Lending section 05/16/2014 340.00 5 658. 8 PAL DD7880 07/23/2025 07/18/2025 680.00 05/16/2014 Books Lending